Meta’s New Privacy Policy Opens Up AI Chats for Targeted Ads

The groups specifically called on the FTC to use its authority under the agency’s 2019 consent decree with Meta, as well as ...

New Facebook rule allows Meta rights to users' photos?

According to users' posts, a lawyer advised "60 Minutes" to post a message asking users to publicly declare Meta not to use ...
ecommercefastlane

How To Set Up Enhanced Conversions in Google Ads

You want to know which clicks actually lead to sales, but conversion data can be messy, incomplete, or misleading. Shoppers might browse on one device and buy on another, or part of the journey might ...
ZDNet

Use ChatGPT? Ads might appear for you soon - but here's a sly trick to avoid them

Code in a beta version of the ChatGPT Android app hints at ads OpenAI hasn't officially commented on the inclusion of ads iPhone users do have a workaround to avoid ads The days of ad-free ChatGPT ...
adexchanger

Roku Jumps On The API Bandwagon For Its Self-Serve Ads

Ads APIs aren’t just for social media networks anymore. Tuesday marked the launch of Roku’s Ads API, which feeds directly into the company’s self-serve Ads Manager. The new free-to-use toolkit will ...
TV Technology

Roku Launches Open Ads API to Boost CTV Campaign Integration

SAN JOSE, Calif.—Roku has launched Roku Ads API, a fully open, self-serve developer platform for connected TV (CTV) advertising. The Roku Ads API gives developers direct access to Roku’s first-party ...
Marketing Dive

Meta streamlines AI use for brands with new business agent, creative tools

Meta on Thursday (Oct. 2) unveiled several new generative artificial intelligence (AI) and creator solutions for advertisers, according to a company blog post. Among the additions is the launch of ...
UPI

Meta to target Facebook, Instagram ads using AI chat tool

Oct. 1 (UPI) --Social media giant Meta said Wednesday that user interactions with its AI assistant will soon help generate ads and other social media content for profiles on its Facebook and Instagram ...
Entrepreneur

Meta Is Using Your AI Chatbot Conversations for the Ad Algorithm on Facebook and Instagram

On Wednesday, Meta announced that it would use conversations with its AI chatbot to tailor ads. Advertising is a core business for Meta, comprising over 97% of its revenue in 2023 and 2024. Meta AI ...
The New York Times

Spam and Scams Proliferate in Facebook’s Political Ads

A new analysis of political advertisers found that the platform profits from ads that include deepfakes and other content prohibited by its own policies. Recent Meta ads have included fabricated ...
Lifehacker

This Android Malware Is Spreading Through Facebook Ads

Cybercriminals are running ads that promise free access to TradingView Premium, a market tracking and investment app, for Android mobile users. The links go to a cloned website, which initiates a ...