For years, marketers looked to streaming and CTV as the next evolution of TV, promising broader reach and better targeting. But without deterministic data to connect real households, that promise ...

ENGLEWOOD, Colo.—As Advertising Week 2025 gets underway, Dish Media has released research that argues advertisers are missing millions of consumers by underutilizing addressable TV in their media ...

As part of a push promoting the burgeoning addressable TV advertising marketplace during this year's upfront pitch season, namesake trade association Go Addressable this morning announced six new ...

Light-emitting diodes (LEDs) are so ubiquitous that it's easy to forget just how much society relies on these underappreciated technological wonders. Yet, the history of the LED goes back further than ...

Drew Barrymore wants to remake cult-classic film with Adam Sandler and Jennifer Aniston Four men drove hundreds of miles to hunt hares NFL Insider Breaks Down Why the NFL Could Suspend Jalen Carter ...

Addressable co-founder Asaf Nadler told Cointelegraph that the metric allows projects to determine which users are more likely to be interested in their products. Web3 marketing firm Addressable has ...

Cost, technical performance and environmental impact -- these are the three most important aspects for a new type of LED technology to have a broad commercial impact on society. Cost, technical ...

Micro LED has become one of the most anticipated display technologies for consumer products in recent years. Using self-emissive LEDs as pixels, the backlight-free displays combine the contrast-rich ...

In a world where cameras are everywhere and privacy feels like a distant memory, the idea of reclaiming anonymity can feel both empowering and elusive. Whether it’s the subtle unease of being watched ...

Addressable has come a long way in the last few years. When industry-initiative-turned-nonprofit Go Addressable first launched in 2021, one-to-one TV ad delivery was just a small portion of overall ...